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Fihma Databy Fihma Advisory

Plain answers about privacy, consent and control.

You are trusting us with the history of your business. Here is exactly what happens to it, step by step.

1. You decide what is in scope

Before anything is exported, we agree together on which systems, which date ranges and which teams are included. If a mailbox, a client or a project is off limits, it stays out. You can narrow the scope at any point before a release.

2. We start with a small sample

The first thing we ask for is a sample, usually one recent month from each system. That is enough for a buyer to judge quality and give a firm number. If exporting is a hassle, our team can walk through it with you on a short screen share.

3. Personal details are removed

Before any buyer sees anything, we strip or replace details that identify a person or a customer, including:

  • Names, email addresses, phone numbers and street addresses
  • Customer and vendor names, account numbers and reference numbers
  • Bank, card and tax identifiers
  • Driver, vehicle and location details that could identify an individual
  • Anything else you flag as sensitive for your business

We use automated detection followed by human review, and we replace details with consistent placeholders so the work still reads naturally. You can review the anonymized output before it goes anywhere.

4. Buyers only see redacted previews

AI labs evaluate a small, anonymized preview under a confidentiality agreement. The full dataset is delivered only after you approve the deal in writing.

5. Every release needs your written approval

Nothing is shared without your signature. Each license states who the buyer is, what they receive, how they may use it and for how long. Licenses are for training models, not for contacting your customers or reselling your records.

6. Storage and access

Samples and datasets are stored encrypted, in access controlled storage, and only the people working on your project can open them. We keep raw exports only as long as we need them to prepare your dataset, then delete them on a schedule we agree with you.

7. You keep ownership

Licensing is not selling your records. You keep the originals, you keep the rights, and you can choose to license again in the future.

Have a question we did not answer?

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